Sunday, September 20, 2009

dolcegabbana.com

For the visual analysis assignment i went to the dolcegabbana.com website. I have never thought that the way high fashion chooses to represent their products and models are very attractive. Dolce & Gabbana is one of those high fashion stores. When i first pulled up the web page there was a collection of pictures with clothes, bags, and such. The models were kind of scary looking but they did make the pictures seem intriguing. There was a picture of little kids in the corner which surprised me. When i dragged the mouse over the picture a list of kids dolce & gabbana products popped up. I thought that was a really good way of getting people to look at those products. Over all i thought the website had a very clean looking layout. That is really important to me when i pull up a website or look at an advertisement. I feel like too many advertisements are too busy looking and if they look like that then i tend to not read anything on the ad. It was really easy to know where something was if i was looking for it. Overall, i think the website was very appealing and even though the pictures came across as a little scary looking, i think they gave an intimidating look. That helps the reputation of dolce & gabbana, it made them seem more serious. The color schemes went really well together and i think it was an affective ad.

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